- 3:30 – 4:45p CTSpecial Pre-Event Kick-Off & Mixer at the office Meet your people before the work begins.
- 4:45p CTWalk over to the "Franklin Experience"
- 5:00 – 7:00p CTThe "Franklin Experience"SurpriseTrust us on this one. No spoilers.
- EveningDinner on your own Scroll down for our Sunday-night picks.
Stage&Page
Welcome to Franklin. Here's how to make the most of your time while you're here.
Join the WhatsApp Group
This is your group for the week and well beyond it. Meet the other attendees, plan coffee runs and dinners while you're in Franklin, then keep the conversation, encouragement, and connections going long after you head home. Tap below to jump in.
The Schedule
Doors open with coffee, sessions start sharp, and most evenings are spoken for with dinner on us. Show up a little early, stay curious, and don't skip the surprise.
- 8:00 – 8:15a CTArrive at the office Coffee & tea provided. Come caffeinated or get caffeinated.
- 8:30a CTWe start promptly Sharp. Set your watch to it.
- 8:30 – 10:00a CTSession 1: Dream the Content
- 10:00 – 10:15a CTBreak
- 10:15 – 11:45a CTSession 2: Plan the Sale
- 11:45 – 12:15p CTSpeakers Bureau Rep
- 12:15 – 1:30p CTLunch on your own See the lunch lineup below.
- 1:30 – 3:00p CTSession 3: Do the Speech
- 3:00 – 3:15p CTBreak
- 3:15 – 4:45p CTSession 4: Review the Business
- 5:00 – 6:00p CTFree time Breathe. Stretch. Text home.
- 6:00p CTGroup Dinner at Franklin MercantileHosted100 4th Ave N · On us, come hungry.
- 8:00 – 8:15a CTArrive at the office Coffee & tea provided.
- 8:30a CTWe start promptly
- 8:30 – 10:00a CTSession 1: Dream the Book
- 10:00 – 10:15a CTBreak
- 10:15 – 11:45a CTSession 2: Plan the Deal
- 11:45 – 12:15p CTPublishing Rep
- 12:15 – 1:30p CTLunch on your own
- 1:30 – 3:00p CTSession 3: Do the Writing
- 3:00 – 3:15p CTBreak
- 3:15 – 4:45p CTSession 4: Review the Business
- 5:00 – 6:00p CTFree time
- 6:00p CTGroup Dinner at Etch in The Factory of Franklin Hosted230 Franklin Rd, Suite 1300 · A memorable last night at the table. On us.
Need-To-Knows
The Office
428 Main Street, Unit B
Franklin, TN 37064
Look for Hampton Strategies, Acuff Ideas & The Soundtracks Lab on the door, right above Taziki's. Head upstairs.
8:00–8:15 AM
Both session days. Coffee and tea are on us, and we start promptly at 8:30. Early birds get the good seats.
We've Got You
Dietary restrictions or allergies? Give Jill Farrow a heads-up before the event:
[email protected]
Where To Park
Fourth Avenue Parking Garage
123 4th Ave S
Franklin, TN 37064
Open in Maps →
A short stroll to the office and all of downtown.
Things To Do
Downtown Franklin is made for wandering: brick sidewalks, indie shops, and history on every corner. During your free time and lunches, go explore.
A special something we've planned for your first evening, and yes, Bill and Jon will be right there with you. We're not spoiling the rest. Just show up and bring your curiosity. Keep an eye on your inbox, an RSVP is on the way.
Historic Main Street shopping, local boutiques, and Civil War history are all steps away. The Franklin Visitor Guide has the full rundown.
Places To Eat
Franklin punches way above its weight on food. Here's where to go, morning to night.
Coffee and tea are on us at the office, but breakfast is on you, and we start promptly at 8:30. Grab a bite before you head up so you're fueled for the day.
- Frothy Monkey Best Overall
- Merridee's Breadbasket Best Bakery Breakfast
- McGavock's Coffee Bar & Provisions Best for Coffee Lovers
- ONYX + ALABASTER Coffee Lounge Best Atmosphere
- Puckett's Restaurant Best Southern Breakfast
- 1799 Kitchen & Cocktails Sit-Down at The Harpeth Hotel
- Franklin Bakehouse
- The Coffee House at Second & Bridge
- Stable Reserve Locally roasted coffee till 4 PM, then spirits & cocktails
Starbucks on Main Street opens at 5:00 AM, the earliest option nearby.
- Puckett's Restaurant Southern favorites, sandwiches, salads, daily specials
- Mellow Mushroom Pizza, salads, sandwiches, shareables
- Culaccino Italian Pasta, pizza, salads, sandwiches to-go
- McCreary's Irish Pub Burgers, wraps, salads, Irish favorites
- GRAYS on Main Select lunch items for online ordering
- 55 South Southern comfort, salads, po'boys
- Salsa Taco Truck Tacos & Mexican street food (behind Stable Reserve)
- Juice Bar Fresh-pressed juices, smoothies & açaí bowls
- T.OP Poke bowls, rolled ice cream & bubble tea
- Mercantile Deli Classic deli sandwiches & provisions
- Culaccino Italian Restaurant + Bar Open until 9 PM · House-made pasta, wood-fired pizza, craft cocktails. Relaxed but upscale.
- Culamar Seafood + Rooftop Bar Open until 9 PM · Mediterranean seafood, oysters, tapas, rooftop dining.
- GRAYS on Main Kitchen until 9 PM · Southern classics downtown, often with live music.
- 55 South Open until 9 PM · Southern comfort with New Orleans flair. Local favorite.
- Edley's Bar-B-Que Open until 9 PM · Tennessee BBQ, smoked meats, Southern sides. Casual.
- O' Be Joyful Open late · Historic Main Street tavern famous for the best hometown burger, plus cocktails & whiskey.
Want The Full Guide?
We pulled the highlights, but there's more where that came from. The full downtown dining guide has maps, hours, and Sunday happy hours. The visitor guide covers everything else.
Questions about anything? Email [email protected]

